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Taking into account the geographic area that is defined below,
describe your target audience. Start with the US Census or
SimplyAnalytics. Remember: the narrower your target, the more likely
your social media campaign is to be successful. If you speak to everyone; you speak to no one.AssignmentUsing the brand you chose for your final project, define their target
market using demographics and psychographics. Your research should
reflect SimplyAnalytics or the US Census, and ESRI.Your target must be NARROW with respect to: – age- socio-economic bracket- gender- race/ethnicity ( if it is relevant).I would like you to develop a complete definition on your chosen
client’ s target audience. In your write-up, make sure you describe theDemographics AND Psychographics of your target audience.

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